If you build a circus, they will come | Interview with Andy Kent | Episode #3

November 5, 2018

Introducing our interview with the Ringmaster himself - Andy Kent, CEO of Angel Solutions. Angel Solutions creates innovative web-based applications to help teachers and school leaders work quicker and more efficiently.

Andy talks about building the Angel Solutions brand over the last 19 year, their circus-themed office, some clever marketing campaigns and his thoughts on how to encourage collaboration and innovation in a business.

From 'lumpy mail' to giving Russell Crowe (Gladiator) his autograph, Andy's style of business could be described as unconventional and disruptive. What is certain is Andy's passion for his work, his knowledge of the education market and his warm and genuine nature.

Andy describes himself as an unconventional entrepreneur, a public speaker, extremely funny, clever & humble CEO. Born in the south and now an adopted scouser, he is husband to a hard-working teacher and father to three children. Andy is also the Merseyside Chair for BIMA, a governor on two school boards and a trained barista. 

If you enjoyed the podcast then please spread the word! Comments and feedback are welcome via Phil's Twitter pages @philbirss or via the comments section below.

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How to create an effective social media strategy | Talk by Phil Birss | Episode #2

October 29, 2018

Phil Birss is the co-founder and managing director of Elephant Digital, a leading brand, web and digital marketing agency based in Liverpool. Phil has a passion for all things brand and marketing, and focuses on creating value in businesses through storytelling and creative campaigns.

In this talk, Phil discusses the importance of storytelling and crafting an engaging message for your social media campaign. This talk takes the basics of social media, as a route to market for your product/company, and explores the importance of trust building as a method of generating long-term commercial success.

Watch the full video of this talk here - vimeo.com/elephantdigi

If you enjoyed the podcast then please spread the word! Comments and feedback are welcome via Phil's Twitter pages @philbirss or via the comments section below.

Enjoy!

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How to market commercial office space | Interview with Chris Musson | Epsiode #1

October 29, 2018

We sat down with Chris Musson, Chief Executive of Liverpool Science Park to discuss his digital transformation journey promoting one of Liverpool's 'best-kept secrets' in terms of commercial office and laboratory space.

Since joining Liverpool Science Park in 2009, Chris has transformed the park from a publicly funded project into a self-sufficient, profit-making, commercial enterprise.

In his spare time, Chris loves loading the car to travel round Europe as well as being a Director of his beloved Clitheroe FC.

If you enjoyed the podcast then please spread the word! Comments and feedback are welcome via Phil's Twitter pages @philbirss or via the comments section below.

Enjoy!

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Welcome to the Gingernut Marketing Podcast | Introduction from your host Phil Birss

October 29, 2018

Welcome to the the Gingernut Marketing Podcast and thanks for tuning in!

Created and hosted by strategic marketing consultant Phil Birss, the Gingernut Marketing Podcast aimed to be an entertaining and insightful weekly podcast full of engaging conversation and practical advice.

Featuring interviews with the brightest minds in business and marketing alongside thoughts and practical advice from Phil himself, this podcast is on not to be missed.

If you enjoyed the podcast then please spread the word! Comments and feedback are welcome via Phil's Twitter pages @philbirss or via the comments section below.

Enjoy!

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